Categories: Social Media

In which country is Twitter more popular than Facebook?

Japan is the only country in the world where Twitter has a higher number of monthly unique visitors than Facebook, that’s according to Business Insider quoting comScore data.

In no other country tracked by comScore analytics has Twitter more visitors than Facebook – although, there are still an estimated seven countries where Facebook has yet to dominate, losing out to the likes of Orkut and other regional networks.

The seven countries where Facebook is not the most popular network are Brazil, China, Japan, Russia, Poland, South Korea and Vietnam, although conflicting reports suggest that Facebook may have actually overtaken Orkut in Brazil recently.

Data from Google Ad Planner adds weights to comScore’s analysis, suggesting that in Japan, as of November 2011, Facebook had reached 19 million unique monthly visitors while Twitter had reached 21 million.

Japan is a nation of mobile device users and mobile has always been at the core of Twitter, so perhaps this somewhat explains Twitter’s dominance there, for now.

Albizu Garcia

Albizu Garcia is the Co-Founder and CEO of Gain -- a marketing technology company that automates the social media and content publishing workflow for agencies and social media managers, their clients and anyone working in teams.

View Comments

Recent Posts

Brazil’s breastfeeding laws exposed a gap- a biotechnology startup just secured $5.9 million to fill it 

Since the 1980s, when the number of families in Brazil headed by women almost doubled,…

2 days ago

DARPA ‘Generative Optogenetics (GO)’ seeks to program biology using light, could aid in ‘extended human spaceflight’

Apart from 'extended human spaceflight' for what other purposes could DARPA GO serve? perspective DARPA…

3 days ago

Competing in the post-gatekeeper era: How the DMA is rewiring platforms, security, and market access

The Digital Markets Act (DMA) has joined the General Data Protection Regulation (GDPR) as one…

6 days ago

Horasis India Meeting to Spotlight India’s Global Ascent At Singapore Summit This Month

Amid several years of shifting global dynamics, it’s become increasingly clear that we are entering…

7 days ago

AI scams targeting businesses are surging: Here are the top 3 threats your team is likely to face in 2026 (Brains Byte Back Podcast)

Imagine a company interviewing a candidate for a senior IT role. The résumé checks out,…

7 days ago

AI Won’t Scale in Advertising Until Trust Does: How to Identify AI Tools That Deliver Quality Security and Expertise

At the start of the year, data suggested that only about a third of agencies,…

7 days ago